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WATCH: This year's best, worst, Super Bowl ads

(NEWSER– The much-anticipated Seinfeld reunion turned out to be a Super Bowl commercial, although commentators say it wasn't one of the highlights in a "middling" year for ads, which was a lot lighter in gross-outs and raunchiness than many previous years. Some highlights and lowlights, as rounded up by the Washington PostAdWeek, and Variety:

  • Kia: "The Truth." Laurence Fishburne reprises his role as Morpheus from The Matrix, now a valet who offers a couple the choice of a blue key or a red key.

  • Toyota Highlander. The Muppets meet Terry Crews on a dusty road and launch into a new jingle: "We ain't got no time for boring."

  • Chrysler: "America's Import." The Official Chrysler 200 Super Bowl Commercial features Bob Dylan narrating. Add a sense of pride for all things American, and you've got a winner...

  • Chevy Silverado: "Romance." A rancher takes his bull on a little field trip—to a field full of cows.

And a couple of duds:

  • Maserati: "Now We Strike." Dramatic and well produced, "but I have no idea what the hell it has to do with cars," writes Brian Lowry at Variety.

  • Subway: "It's Crunch Time." Olympians praise sandwiches in an unexceptional ad that appears to have been created at the last minute.

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